Simba FixHoldings
Nairobi --:--
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Marketing · Fixit Services

Digital Marketing Executive

Location
Nairobi – Headquarters (remote flexibility)
Reports to
Director, Digital Marketing
Type
Full-time
Level
Mid-level
(01) The role

Drive Fixit’s online presence and win clients through digital channels. You will run paid campaigns, social media, SEO and content, keeping the brand premium and generating a steady flow of qualified leads.

(02) Responsibilities

Campaigns

  • Plan and run Google, Meta and LinkedIn ad campaigns.
  • Optimise campaigns for leads from premium estates and corporate clients.

Social & content

  • Manage Instagram, Facebook, LinkedIn, TikTok and X.
  • Produce content that matches the brand, working with designers and creators.

SEO & website

  • Optimise the website for search and conversion.
  • Keep online request forms working smoothly.

Analytics

  • Track clicks, leads and conversions in Google Analytics, Meta Insights and the CRM.
  • Report weekly and monthly to the Director of Marketing.
(03) Measures of success
  1. 01At least 300 qualified digital leads a month
  2. 02At least 15% of digital leads converted
  3. 0310% monthly growth in followers
  4. 04At least 7% engagement rate
  5. 055,000+ unique website visitors a month
  6. 06At least 3x return on ad spend
(04) Requirements
  • Bachelor's degree in Marketing, Communications, Digital Media or a related field
  • 2–3 years of digital marketing experience
  • A track record of successful paid campaigns
  • Skilled with Google Ads, Meta Ads Manager, SEO and analytics tools
  • Strong creative skills in visuals, video and copy
(05) Benefits
  • Performance bonus and campaign bonus
(06) Progression
  1. Senior Digital Marketing Executive
  2. Digital Marketing Manager
  3. Director of Marketing